Head of Marketing

A Head of Marketing opportunity is available for a seasoned professional to join our client’s team on a fully remote basis. This permanent role offers the flexibility to work from home while leading strategic marketing initiatives, managing teams, and driving brand engagement within the Web3 and blockchain space. The successful candidate will shape the company’s market position and foster strong community relationships from anywhere in the world.

Key Tasks & Responsibilities:

• Develop and implement a cohesive marketing strategy, focusing on brand positioning, user acquisition, retention, and community engagement.
• Lead, mentor, and manage a team of marketing professionals, fostering collaboration and innovation.
• Plan, execute, and analyse multi-channel marketing campaigns, including digital, social media, content marketing, influencer partnerships, events, and PR.
• Oversee the creation of high-quality content, including blog posts, whitepapers, videos, and social media updates.
• Develop strategies to grow and engage the community across platforms such as Discord, Telegram, and Twitter.
• Collaborate with finance and product teams to execute marketing strategies that positively influence token prices.
• Identify and establish strategic partnerships with influencers and media outlets in the Web3 space.
• Use data-driven insights to measure, optimise, and report on marketing performance.
• Monitor industry trends, competitor activities, and emerging technologies to ensure innovative and competitive strategies.

You Have:

• Bachelor’s degree in Marketing, Business, or a related field (MBA or advanced degree is a plus).
• 5+ years of experience in marketing, with at least 2 years in the Web3 or crypto space.
• A strong understanding of blockchain technology, cryptocurrencies, and the Web3 ecosystem.
• Proven track record of executing successful marketing strategies in fast-paced environments.
• Leadership and team management experience with the ability to inspire and motivate diverse teams.
• Exceptional communication and interpersonal skills for effectively conveying complex concepts.
• Proficiency in marketing tools and platforms, including social media management, email marketing, SEO, and analytics tools.
• Creative thinker with a data-driven approach to problem-solving and decision-making.
• Passion for the Web3 space and a commitment to staying ahead of industry trends.

Years of experience and salary levels are shown purely as a guide. We will only consider applications from candidates that can demonstrate the skills or experience required for the role.

Please be aware that while we would love to respond to every application we receive, due to high numbers we cannot guarantee this. We do however appreciate any time you invest into the application and will make sure to get in touch should anything in future more closely fit your skillset.